UnifyingAfrica’s Tourism Private Sector

Driving sustainable growth, innovation, and intra-Africa tourism trade.

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Africa Tourism Private Sector Alliance

Representing the Private Sector in travel, tourism, hospitality and aviation across Africa

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Explore Our Work

Our Core Focus: Advocacy, Research, Capacity Building, Marketing, and Investment

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Africa Tourism Private Sector Alliance

Representing the Private Sector in travel, tourism, hospitality and aviation across Africa

Explore More

About Us

Who We Are

ATPSA (Africa Tourism Partners Alliance) is an AfCFTA endorsed Private Sector body aims to prioritize tourism and implement trading services agenda. It serves as a unified voice for advocating and positioning tourism across Africa, focusing on Policy harmonization, removing intra-Africa travel barriers, improving connectivity, and promoting Africa collaboratively with AfCFTA.

Key Initiatives:

- Pan-African Industry Growth & Development Advocacy
- Research & Development
- Skills Development & Capacity Building
- Marketing & Brand Africa Initiatives
- Investment, Promotions, Facilitation and Attractions

A unified voice for Africa’s tourism private sector.

Driving sustainable growth, innovation, and intra-Africa tourism trade.

A Unified Voice For Africa’s Tourism Private Sector.

Driving Africa’s Tourism Industry Forward

ATPSA was founded during the Africa Tourism Leadership Forum (ATLF) 2022 in Botswana as a collaborative platform to strengthen Africa’s tourism industry. Recognized by the African Continental Free Trade Area (AfCFTA), we work closely with governments, businesses, and organizations to remove barriers, foster innovation, and promote sustainable tourism.

Our Vision

To enhance Africa’s tourism economy through a unified, private-sector-driven approach.

Our Mission

To advocate, facilitate, and empower tourism businesses across Africa to create a competitive, sustainable, and inclusive industry.

Our Values

We champion sustainability, collaboration, integrity, innovation, inclusivity, and cultural respect to drive Africa’s tourism growth.

Clients Testimoniall

Navigate the Path to Success

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Success Accelerators

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Management Mastery

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Growth and Innovation

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Stay Informed & Navigate Change

Why Join ATPSA?

Stay Ahead of the Curve

Get real-time updates on industry trends, policies, and market shifts. ATPSA keeps you informed, so you can anticipate changes and seize new opportunities with confidence.

Sharpen Your Competitive Edge

Gain access to expert-led training, masterclasses, and resources designed to elevate your skills, boost innovation, and drive business growth.

Expand Your Network & Influence

Connect with Africa’s top tourism leaders and innovators. Attend exclusive events—online and in-person—to forge partnerships, share insights, and grow your influence in the industry.

Unlock Powerful Market Insights

Make informed decisions with exclusive research, data, and industry reports. Our webinars and expert analyses provide the intelligence you need to stay ahead in Africa’s evolving tourism landscape.

Driving Impact Across Africa’s Tourism Industry

Our Portfolio

Latest Portfolio

Transform Business with Guidance

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Your Business Goals a Confidence

Who Can Join

Apex Private sector bodies in Africa, Educational and Research institutions, Tourism Advisory Firms, Entrepreneurs, SMMEs and Aviation/Airlines and other Tourism-related entities.

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Jhon Suria

Marketing Coordinator

Jhon Suria

Marketing Coordinator

Jhon Suria

Marketing Coordinator

Jhon Suria

Marketing Coordinator

Member Testimonials

Provide quality a the Services

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Need help?

(319) 555-0115

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Jhon Suria

Marketing Coordinator

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